Outranist Oxford Website redesign

Category: Website Redesign Tools: Figma Timeline: Fall 2025 — 5 weeks Role: Graphic & Visual Designer, UI/UX Team or individual: Team Overview: A redesign of the Outransit website focused on improving usability, navigation clarity, and route‑finding speed. User research revealed cluttered layouts, unclear hierarchy, and difficulty locating routes. The new design creates a cleaner, more intuitive experience aligned with the app, using a consistent visual system inspired by Outransit’s brand and Oxford/Ole Miss context.